Love Your Market Town grant – Pride of Place funding

Create and deliver unique projects to celebrate your market towns, engage communities, increase footfall and raise awareness of our High Streets.

Love Your Market Town grant applications will open this summer 2026.

Keep your eyes peeled on the website, social media and our newsletter! Sign up to our monthly newsletter making sure you don’t miss it. We are looking forward to your applications this year to help make a difference to your town and communities.

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Successful projects

The fund has supported several projects in Norfolk already and we are delighted to roll it out in Suffolk. Find out more about the awarded projects.

Watch video – Thomas Paine Trail in Thetford

Thomas Paine Treasure Hunt

Thetford Treasure Trails

Gingerbread models of local shops

Attleborough in Bloom: A Journey Through History

Spend a Penny – facilities leaflet

‘I found this programme very beneficial in many ways, taking the time out of my day-to-day to open my mind to where we could improve our business, what things aren’t working in our business and how we can invest in new ways to make our business grow.
‘I’ve been introduced to many great businesses that could help us in areas we struggle in and also hearing other small businesses’ struggles similar to ours and how they have/ plan to overcome this. From this course, we have decided what we need to do next to invest in our business to help it grow and achieve more sales.’

Fay Bunn, Noor Company5 stars (Retail Excellence Programme)

‘Completed Love Your High Street training which has been extremely valuable, thank you for such a comprehensive course.’

Little Movers5 stars (Retail Excellence Programme)

‘We attended the Retail Excellence Programme and it has been the most valuable and insightful course I’ve ever done. Alex and all of the speakers were incredibly knowledgeable, and generous with their time and advice. We’ve already received more online shop sales since we’ve started to implement what we’ve learnt. We massively recommend it to all businesses in Norfolk!’

The Wayward Adventurers Guild5 stars (Retail Excellence Programme)

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