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Event Description: Video Marketing for SMEs - Part 3 of 3 focuses on launching video marketing campaigns on multiple platforms and the marketing tools needed to amplify content to a wider audience. Workshop content Breaking down video marketing campaigns Selecting the right channels & targeting the right Adapting the content for the channels Amplifying your […] |
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This workshop is designed for small and micro-businesses exploring how AI can help streamline their operations. Over the course of four hours, participants will learn about large language models (LLMs), including how to use popular AI tools like ChatGPT to enhance business processes. The sessions will focus on simple, actionable steps to introduce AI into […] |
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Event Description: LinkedIn continues to hold a pre-eminent position in the world of business. In this session, we look to see how it came be used as a tool to build relationships, market yourself and ultimately develop business. In particular, we will look at: LinkedIn as part of the Sales & Marketing process, Why the […] |
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Event Description: Earlier this year, Google said goodbye to Universal Analytics and replaced it with a new and improved version of the tool called Google Analytics 4 (GA4). Both platforms are still currently available, but Universal Analytics is being phased out, so it is crucial that businesses set up GA4 now and ensure you are […] |
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Event Description: This session focuses specifically on Marketing across YouTube covering all key subject areas from the creation and launch to optimisation and paid campaigns. Ultimately businesses will be able to leave the session and either launch a YouTube marketing plan or take their YouTube activities to the next level. Understanding YouTube as a marketing […] |
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Learn how to get your business in a stronger position online and attract quality visitors that convert into leads/sales. Footprint Digital will share the secrets their Digital Audit process to help you assess the strengths and weaknesses of your online presence, where to look for marketing opportunities and how to assess the strength of the […] |
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