Get in touch, please email
nhsm@norfolk.gov.uk
www.newangliagrowthhub.co.uk/
norfolk-high-streets-matter/
Norfolk’s High
Streets Matter
Retail Excellence Programme
What’s on offer:
• Free, impartial targeted training and support
for local retailers.
• Mix of online and in-person workshops.
• Further support and opportunity to join the
follow up Retail High Growth programme.
Retail Excellence Programme details:
Workshop 1: Love your town, in-person in each town
• Local identity, civic pride, shared challenges.
• Learn about the individual challenges, offer solutions to
immediate problems, understand individual level of skills.
• Reconnect with place, collaborate on town-wide ideas.
Workshop 2: Strategic Planning & Financial
Literacy; online
• Understand your market position.
• Develop a tailored growth strategy.
• Strengthen financial literacy.
• Improve financial management skills.
Workshop 3: Marketing for Retailers; online
• Be introduced to a full suite of digital and traditional
marketing tools, tailored for independent retailers in
market towns.
• Gain the knowledge and confidence to create a
practical Digital Marketing Strategy.
• Develop a personalised Sales Activity Planner to
support promotional efforts year-round.
Workshop 4: Operational Excellence; online
• Enhance operational standards in retail shops to
drive efficiency, improve customer experience, and
boost profitability.
• Gain a clearer understanding of inventory.
management, including digital solution.
• Increase awareness and implementation of team safety
and Health & Safety (H&S) practices.
Workshop 5: Merchandising and Customer Service; online
• Learn practical skills to build strong product ranges,
implement effective merchandising, and deliver
outstanding customer service.
• Improve understanding of shop layout and product
placement to drive sales.
• Retail pricing strategies and margin management.
• Merchandising techniques and promotional
activity planning.
Workshop 6: Moving Forward: Collaboration and
Community Impact; in person
• Includes Love your Market Town funding for Pride of
Place project ideas.
• Next steps for each shop owner and the town.
We offer a series
of workshops, free for
anyone with a keen interest in retail
• Workshop 1: Love your town.
• Workshop 2: Strategic planning & financial literacy.
• Workshop 3: Marketing for retailers.
• Workshop 4: Operational excellence.
• Workshop 5: Merchandising and customer service.
• Workshop 6: Moving Forward: Collaboration and
community impact.
